t. +44(0)1582 463 460
e. info@maximumperformance.co.uk
t. 01582 463463
e. info@tihtc.co.uk
Alun Maxwell photo


Alun is an engaging and dynamic trainer with sixteen years of experience, much of it in a telesales environment.

A professionally trained actor, he brings management training to life by using everyday analogies, role-playing skills, forum theatre and humour.

He has been delivering customer service and sales coaching very successfully on an independent basis for the last ten years, usually encompassing some highly skilled role-play sessions that result in evidential and forensic feedback for participants to better understand their impact on others.

He has delivered training both across the UK and internationally – in Belgium, Brazil, China, Czech Republic, France, Germany, Holland, India, Italy, Malaysia, Morocco, Pakistan, Switzerland, Thailand and the USA. Alun has also coached sales teams via Skype in San Francisco, Singapore and Sydney. His skills as a role-player have benefited clients in a range of industry sectors including automotive, banking, construction, property, publishing, pharmaceuticals, medical technology, insurance, telecoms, business services, and many others.

Alun is based in Welwyn Garden City, Hertfordshire.



CLient Testimonials


Training Areas...

Leadership & management development

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Management & personal effectiveness

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Customer Service Training

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Boardroom effectiveness

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Maximum Coaching

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Specialist Subjects

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